Unfair and Ugly Marketing! - Bettina Network's Blog

Unfair and Ugly Marketing!

by: Marceline Donaldson

We hope you will take notice and respond to a crucial request!!!!!!!!

As a business partially owned by minorities and women, Bettina Network, inc. constantly has to protect itself and put up barriers to those who seem to need to undermine and attack us in any way possible. We are asking all of you to take notice. Not only for Bettina Network, inc. but to be responsible consumers and require companies to be ethical, moral and treat others with respect.

That is how we have tried to live and work. We know there are many of you out there who do the same. I think these past few years with what is happening in the United States should bring all of us to the realization that we have been given a choice. We can live and work in a world in which we undercut others; insult others; demean others or we can succeed through hard work, being of good character and morals.

We have had a very ugly experience when a member of Bettina Network’s Lifestyle Community called to tell us we were being undercut by a web site called IloveInns.com

How were they doing this?

By telling the world on their web site that Bettina Network, inc. was closed and no longer in business.

I was amazed and could not understand why anyone would do such a thing.

When I checked, sure enough there was the message in more than one place on their web site with Bettina Network, inc. listed – with other companies – but the line under the name Bettina Network, inc. has a little message for the readers telling them this company is no longer in business.

Bettina Network, inc. was the only company on their site with such a listing.

If they thought that was the case, they could have called to verify – they did not. If they didn’t want to call they could have looked up the web site for Bettina Network, inc. – they did not. Nor did they do anything else before taking such a step which could drastically and negatively affect someone else’s business.

They deliberately chose to put out this bit of negative advertising in an attempt to hurt our business.

Why do I say it was done to hurt us?

Most people would have simply eliminated a company which they determined was out of business. And before taking that step, most people would have made sure their information was accurate. To have kept Bettina Network, inc. listed with the additional tag of being out of business is negatively advertising another company and quite clearly, intentional.

I hope all of you respond.
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Everything talked about in this blog and in any other blog in the Bettina Network, inc. is the opinion of the person who wrote the blog and does not necessarily represent the opinions of Bettina Network, inc. It is the property of Bettina Network, inc. and/or the person who wrote the original blog.
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Ed. Note: Members of the Bettina Network Lifestyle Community can contribute to the Bettina Network Blog whenever they have anything they want to say and be heard by this fantastic group of people. Send your blog to bettinanetwork@comcast.net or mail it to us at P. O. Box 380585 Cambridge, MA. 02238 or call us on the telephone at 617-497-9166 to tell us what you want to say and we will write it for you. Please also tell us if you want your name as your byline or if you want your article to appear without your name.

Volunteer with Bettina Network Foundation, inc. to work estate sales; to help move items from one home to another; to contribute your ideas on how we can better use our resources in this effort to relieve and eliminate homelessness and poverty. We also need photographers; designers; and more. However much or little time you have, we are grateful.

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